About Will Grefe

  • Biography

    The following information was submitted in July of 2006 by his daughter Mary Grefe Fox:

    Will Grefe was best known for his illustrations for all the leading magazines of his day. He started illustrating for the Saturday Evening Post in the early 1900's and painted a number of covers for them. He also did covers for Womans's World, Good Housekeeping, and illustrations for these, as well as for Cosmopolitan, and many others. His advertisements for Watkin's Mulsified Cocoanut Oil Shampoo always pictured beautiful women with long wavy red hair, usually scantily dressed (for that time). One of those ads featured the first lady wearing a negligee to appear on a bill board.
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